Bradley Silver, CEO of BrandIntel, the leader in analyzing consumer published content to advance decision making for brands, talks with Jennifer Jones about the ways corporations can determine the content of social media conversations. Looking back at what was said is important for benchmarking future success says Silver.
Very interesting interview – I would LOVE to see a visual representation of the BrandIntel “link map of the Internet” (though I have a feeling its enormity would mean it could only be viewable from space).
Remember those old “Maps of the Internet”? They were cute. And really small.
[...] Really interesting interview on today’s edition of the Marketing Voices podcast with Bradley Silver of BrandIntel, a Toronto-based company (with global offices) that translates online consumer-published content into reliable intelligence and analysis — enabling the world’s top companies to advance the science of their decision-making. [...]
[...] Podcast Interview: Brand Intel on Marketing Voices, a Podtech Show [...]