Google, Twitter And Intuit Collaborate To Market TurboTax
April 13th, 2009 • 1 comment
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Google started offering marketers ad units that stream their five most recent “tweets” across the Google Ad network. Intuit is the first marketer to use the ad units for its TurboTax brand. Trying to boost its twitter followers, Intuit is using conversations to show a human face to its consumers. Marketing Voices spoke to Seth Greenberg, Intuit’s director of online advertising and internet media about the campaign.
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[...] Google, Twitter And Intuit Collaborate To Market TurboTax | Marketing Voices Google started offering marketers ad units that stream their five most recent “tweets” across the Google Ad network. Intuit is the first marketer to use the ad units for its TurboTax brand. Trying to boost its twitter followers, Intuit is using conversations to show a human face to its consumers. (tags: twitter google google-adsense intuit) [...]