Steve Rubel: Edelman’s Digital Maven Talks of Communicating in the Age of Streams

February 22nd, 2010 • no comments

Get the Flash Player to see the Media Player.

Digital technologies in people’s personal lives is carrying into the workplace and vice versa. It’s hard to separate the two says Senior VP of Edelman Public Relations, Steve Rubel. The competition to capture peoples’ attention is at an all-time high and continues to grow. The average American now visits 111 different Web site domains each month and only reads about 20 percent of an email or Web page says Edelman Public Relations. Rubel talks about how this type of communication affects marketers today. On this podcast he discusses strategies to deal with this massive amount of information.

No related posts.