Created in May 2006, Marketing Voices is a weekly podcast focusing on how social media is impacting marketing for businesses worldwide. Host Jennifer Jones interviews leading marketers and business executives who are changing the marketing landscape.
I ran across this video and request from Google regarding their new service and thought you might be interested in seeing the video and copy from Click Z.
Joerg Rathenberg VP of Product for Intercall talks with me about the latest in virtual marketing. Intercall just completed a study of 60,000 and 550 responded and he shares the latest on trends in virtual. He also delves into the best practices. If you wish to get in touch with him here’s his contact information: Joerg Rathenberg: LinkedIn; Twitter: @jrathenberg
2011 is the year that 70% of marketers plan to increase their social marketing budget by more than 10% according to a Mashable/Effie poll by agencies. 87% said social media most important to achieving success. Brad Klaus CEO of Extole tells listeners more about how to view Facebook “Likes” and what the future holds in social media. Klaus also expounds upon the importance of ROI.
Marketer and author Erik Luhrs believes that the USP is dead. USP stands for unique selling proposition, and Erik believes it’s being replaced by the Unique Sales Persona. It’s all about branding yourself today. Companies can utilize the USP too. Erik delves into how on marketing voices. Connect with Erik at @erikluhrs on twitter or get the book Be Do Sale on Amazon.